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Campaign & Print · 08 / 17

Mother's Day Campaign System

A coordinated seasonal campaign showing how one visual direction adapts across multiple products and message lengths.

Project notes

Clear information, carried by a distinct visual voice.

Consistent typography, lighting and emotional tone keep the family recognizable even as layout and product emphasis change.

The system demonstrates hands-on art direction and production across a high-volume e-commerce campaign.

Mother's Day e-commerce campaign collage
Mother's Day Campaign System · Selected work by Roee Bibas

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